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8 January, 2026 - 04:52
Smartcom Agency – Overview of Smartcom’s Social Media Ecosystem

As digital communication continues to evolve, building a cohesive social media ecosystem has become a crucial part of any brand strategy. Smartcom Agency has developed a multi-platform social media ecosystem, including Facebook, TikTok, YouTube, LinkedIn, and other platforms, to share marketing knowledge, practical insights, and content–communication solutions that help businesses and individuals enhance their digital presence and...

5 January, 2026 - 03:49
TikTok Ads – An Effective Growth Strategy for Businesses

Have you ever asked yourself why short-form videos can suddenly help a small business attract customers every single day? A few years ago, many small and medium-sized companies believed TikTok was merely an entertainment platform for younger audiences. However, if you take a closer look, you’ll notice that TikTok’s loyal user base and average watch time have...

31 December, 2025 - 03:23
Top 5 Most Popular POSM Types for Effective Marketing Strategies

POSM (Point of Sale Materials) is an indispensable marketing tool at the point of sale, helping brands attract customers, communicate key messages, and enhance brand experience. This article introduces the five most common types of POSM and highlights notable campaigns in 2025, offering practical insights to help marketers optimize retail marketing strategies. I. What Is POSM? POSM...

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Updating hot news about the marketing industry.

Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

16 April, 2023 - 03:22
Top 6 Marketing Trends 2023 | According To Hubspot Experts

Along with the rapid and continuous changes in consumer behavior, brands are adapting and flexibly...

2 April, 2023 - 19:26
6 B2B Marketing Trends You Should Embrace in 2023

Thriving in the saturated B2B space can be quite challenging. However, it is possible to...

21 March, 2023 - 20:06
TikTok Shop Launches New Shopping Center Features

TikTok has just officially launched the Shopping Center feature – a shopping solution to bring...

19 March, 2023 - 20:03
5 Key Content Marketing Trends to Embrace in 2023

As the digital marketing landscape continues to shift and social media algorithms evolve, one thing...

12 March, 2023 - 10:23
TikTok Series Boosts Creator Earnings with Exclusive Content

TikTok’s Series lets creators charge 1-190 USD for exclusive content, up to 20-minute videos, creating...

5 March, 2023 - 19:50
Top 5 mobile app marketing predictions

Mobile app marketing is evolving with new trends, from centralized data to Connected TV (CTV)....

16 February, 2023 - 03:57
Top Social Media Platforms Marketers Should Use in 2023

Social media is evolving rapidly, making it essential for businesses to stay ahead of the...

16 February, 2023 - 03:39
Journalism, Media, and Technology Trends to watch

The journalism, media, and technology industries are undergoing rapid transformations, driven by digital advancements and...

7 February, 2023 - 03:08
5 Marketing Trends Facing an Uncertain Future

In the fast-paced world of marketing trends rarely stand the test of time. They emerge...