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27 April, 2023 - 02:23
Meta’s Billion Dollar Loss: Metaverse Lessons for Brands
2022 is considered the year of Metaverse when a series of brands have spent huge amounts of time and money in the virtual world. With the advent of emerging technologies such as ChatGPT, Midjourney, DALL-E, etc. can Metaverse return in 2023? Any lessons for brands that lost money with Metaverse last year? Let’s see the article below...
31 October, 2022 - 23:27
4 Advertising Trends Dominating Summer: From Metaverse to Audio
Summer is heating up, and so are the advertising trends shaping the industry. From navigating a cookieless future to tapping into immersive gaming experiences, the advertising landscape is buzzing with innovation and opportunity. Let’s dive into what’s driving the future of advertising and how brands can stay ahead of the curve. 1. Metaverse advertising: a mixed bag...
11 May, 2023 - 21:14
Will TV Advertising Be “Usurped”?
TV advertising is no longer strange when it was formed and popularized a long time ago. So in the future, will the strong development of advertising on mobile technology platforms “usurp” advertising on traditional television? Explore the article below! Where will traditional TV advertising go? Television is gradually falling in the list of entertainment media choices of...
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Updating hot news about the marketing industry.
Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.
2 April, 2023 - 19:26
6 B2B Marketing Trends You Should Embrace in 2023
Thriving in the saturated B2B space can be quite challenging. However, it is possible to...
21 March, 2023 - 20:06
TikTok Shop Launches New Shopping Center Features
TikTok has just officially launched the Shopping Center feature – a shopping solution to bring...
19 March, 2023 - 20:03
5 Key Content Marketing Trends to Embrace in 2023
As the digital marketing landscape continues to shift, and social media algorithms evolve, one thing...
12 March, 2023 - 10:23
TikTok Series Boosts Creator Earnings with Exclusive Content
TikTok’s Series lets creators charge 1-190 USD for exclusive content, up to 20-minute videos, creating...
5 March, 2023 - 19:50
Top 5 mobile app marketing predictions
Mobile app marketing is evolving with new trends, from centralized data to Connected TV (CTV)....
16 February, 2023 - 03:57
Top Social Media Platforms Marketers Should Use in 2023
Social media is evolving rapidly, making it essential for businesses to stay ahead of the...
16 February, 2023 - 03:39
Journalism, Media, and Technology Trends to watch in 2023
The journalism, media, and technology industries are undergoing rapid transformations, driven by digital advancements and...
7 February, 2023 - 03:08
5 Marketing Trends Facing an Uncertain Future
In the fast-paced world of marketing trends rarely stand the test of time. They emerge...
16 January, 2023 - 23:44
AI Creation Tools Are Reshaping: How We Create, Engage and Interact
AI-powered tools are set to revolutionize online communication, influencing content creation, image production, and even...
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