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31 October, 2022 - 23:27
4 Advertising Trends Dominating Summer: From Metaverse to Audio
Summer is heating up, and so are the advertising trends shaping the industry. From navigating a cookieless future to tapping into immersive gaming experiences, the advertising landscape is buzzing with innovation and opportunity. Let’s dive into what’s driving the future of advertising and how brands can stay ahead of the curve. 1. Metaverse advertising: a mixed bag...
20 April, 2023 - 19:48
7 “golden rules” in advertising at supermarkets
The story of advertising and marketing at supermarkets has always been a challenge for advertising communicators. So, what needs to be done to implement the most successful and impressive advertising at supermarkets? When it comes to effective communication solutions and promoting products, services, and brands, advertising at supermarkets is a key channel to consider. However, advertising in...
2 November, 2022 - 03:43
Video marketing tops trends with 26% In-House skills boost
Video marketing leads 2022 trends with 26% of marketers boosting in-house skills. Social media and personalization reshape brand engagement. Video marketing takes center stage in 2022 strategies Video marketing is becoming a vital part of 2022 strategies. The 2022 State of In-Housing Report shows 26% of marketers are building in-house online video skillsets to meet demand. Google...
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Updating hot news about the marketing industry.
Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.
2 April, 2024 - 15:01
Top 5 Reasons Should Choose Short Videos For Media Booking
Short-form video is dominating the media landscape. Major corporations increasingly incorporate platforms like TikTok, Instagram...
12 January, 2024 - 16:19
How to Avoid Common Google Ads Mistakes?
Google Ads mistakes can significantly hinder campaign performance. With billions of users worldwide, businesses must...
12 December, 2023 - 11:32
Designing Websites with SEO Standards: Boost Your Orders
Designing websites is crucial for a brand’s online success. A well-optimized website can help a...
17 November, 2023 - 11:10
What Is an Advertising Agency? Why You Need One?
When people hear about advertising agency, many are uncertain about how these agencies operate. How...
13 October, 2023 - 16:57
Smartcom – Vietnam’s Leading Media Advertising Agency
Smartcom – Vietnam’s Premier Media Advertising Agency, offering innovative and effective advertising solutions to boost...
8 October, 2023 - 00:05
Smartcom: Leading Google Ads Agency in Vietnam
Smartcom is the premier Google advertising company in Vietnam, specializing in delivering high-quality and effective...
21 June, 2023 - 00:57
Celebrities in Advertising: Are They Overused?
Celebrities in Advertising can be an expensive option for brands, but its popularity continues to...
11 May, 2023 - 21:14
Will TV Advertising Be “Usurped”?
TV advertising is no longer strange when it was formed and popularized a long time...
27 April, 2023 - 02:23
Meta’s Billion Dollar Loss: Metaverse Lessons for Brands
2022 is considered the year of Metaverse when a series of brands have spent huge...