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12 November, 2025 - 08:41
Smartcom Media Services – Comprehensive Communication Solutions for Modern Brands

In the digital era, where consumers are exposed to hundreds of messages every day, the biggest challenge for brands is no longer about where to appear but how to be remembered and trusted. Smartcom Media was established as a strategic communication partner, accompanying businesses in building sustainable brand value, optimizing investment efficiency, and creating lasting connections with...

10 November, 2025 - 07:58
Smartcom Services Agency – In-house Marketing Solution Empowering Sustainable Brand Growth in Vietnam

In today’s fiercely competitive and ever-changing marketing landscape in Vietnam, Smartcom Services emerges as a comprehensive solution to the challenge of building strong, enduring brands. With a full ecosystem encompassing Digital, Media, Communication, and Creative, Smartcom Agency partners with Vietnamese enterprises to craft strategies, implement multi-channel campaigns, and optimize communication performance — helping brands enhance recognition, expand...

27 October, 2025 - 16:32
The Importance of a Key Visual in Brand Building 4.0

In today’s modern marketing landscape, a Key Visual is more than just a representative image – it is the “soul” that enables a brand to express its identity and convey a consistent message across all communication channels. From global campaigns to local activations, Key Visuals play a central role in creating emotional impact and enhancing brand recall....

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Updating hot news about the marketing industry.

Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

21 June, 2023 - 00:57
Celebrities in Advertising: Are They Overused?

Celebrities in Advertising can be an expensive option for brands, but their popularity continues to...

11 May, 2023 - 21:14
Will TV Advertising Be “Usurped”?

TV advertising is no longer strange when it was formed and popularized a long time...

27 April, 2023 - 02:23
Meta’s Billion Dollar Loss: Metaverse Lessons for Brands

2022 is considered the year of Metaverse when a series of brands have spent huge...

20 April, 2023 - 19:48
7 “golden rules” in advertising at supermarkets

The story of advertising and marketing at supermarkets has always been a challenge for advertising...

16 April, 2023 - 03:22
Top 6 Marketing Trends 2023 | According To Hubspot Experts

Along with the rapid and continuous changes in consumer behavior, brands are adapting and flexibly...

2 April, 2023 - 19:26
6 B2B Marketing Trends You Should Embrace in 2023

Thriving in the saturated B2B space can be quite challenging. However, it is possible to...

21 March, 2023 - 20:06
TikTok Shop Launches New Shopping Center Features

TikTok has just officially launched the Shopping Center feature – a shopping solution to bring...

19 March, 2023 - 20:03
5 Key Content Marketing Trends to Embrace in 2023

As the digital marketing landscape continues to shift, and social media algorithms evolve, one thing...

12 March, 2023 - 10:23
TikTok Series Boosts Creator Earnings with Exclusive Content

TikTok’s Series lets creators charge 1-190 USD for exclusive content, up to 20-minute videos, creating...