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21 March, 2023 - 20:06
TikTok Shop Launches New Shopping Center Features

TikTok has just officially launched the Shopping Center feature – a shopping solution to bring diversity and ease to users’ product selection while helping sellers optimize management order management on TikTok Shop. Displayed on the “Shop” bar, the feature will provide a more convenient online shopping experience for all users of the TikTok ecosystem while enjoying interesting...

20 June, 2025 - 08:16
Digital Advertising Agency: What It Really Does and Why It Matters

Picture this: you’re running a small to medium-sized business. Your products are solid, your customer service is personal, and you’ve built something with real value. But growth seems to hit a ceiling. You’ve tried a few Google Ads campaigns, boosted posts on Facebook, maybe even hired a freelancer to design some catchy banners. Still, the budget bleeds...

2 April, 2023 - 19:26
6 B2B Marketing Trends You Should Embrace in 2023

Thriving in the saturated B2B space can be quite challenging. However, it is possible to accelerate your growth momentum in 2023 by embracing the latest B2B marketing trends. The question is, which trends are here to stay, and which ones will be yesterday’s news by year’s end? Exploring the best B2B marketing trends 2023 offers can help...

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Updating hot news about the marketing industry.

Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

6 January, 2023 - 03:08
Top B2C Marketing Trends for Brand Growth

51% of B2C marketers plan to increase budgets, prioritizing short-form video, influencer marketing trends, and...

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2 November, 2022 - 03:50
B2B social media strategies thrive with 83% marketer adoption

B2B social media advertising grows as 83% of marketers adopt it in 2022. LinkedIn leads...

109 Comments

2 November, 2022 - 03:43
Video marketing tops trends with 26% In-House skills boost

Video marketing leads 2022 trends with 26% of marketers boosting in-house skills. Social media and...

94 Comments

31 October, 2022 - 23:27
4 Advertising Trends Dominating Summer: From Metaverse to Audio 

Summer is heating up, and so are the advertising trends shaping the industry. From navigating...

136 Comments