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2 November, 2022 - 03:50
B2B social media strategies thrive with 83% marketer adoption

B2B social media advertising grows as 83% of marketers adopt it in 2022. LinkedIn leads with 96% usage, driving engagement with decision-makers. B2B social media advertising gains traction in 2022 Social media advertising is no longer just for consumer brands—B2B companies are increasingly leveraging it to connect with decision-makers. Recent research highlights that 83% of B2B marketers...

11 May, 2023 - 21:14
Will TV Advertising Be “Usurped”?

TV advertising is no longer strange when it was formed and popularized a long time ago. So in the future, will the strong development of advertising on mobile technology platforms “usurp” advertising on traditional television?  Explore the article below! Where will traditional TV advertising go? Television is gradually falling in the list of entertainment media choices of...

6 January, 2023 - 03:08
Top B2C Marketing Trends for Brand Growth

51% of B2C marketers plan to increase budgets, prioritizing short-form video, influencer marketing trends, and audio content to drive brand awareness and revenue growth. Short-Form Video Becomes a Top Priority for B2C Marketers Short-form video continues to dominate as a key marketing strategy for B2C brands in 2023. Platforms like TikTok, Instagram Reels, and YouTube Shorts have...

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Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

2 April, 2024 - 15:01
Top 5 Reasons Should Choose Short Videos For Media Booking

Short-form video is dominating the media landscape. Major corporations increasingly incorporate platforms like TikTok, Instagram...

12 January, 2024 - 16:19
How to Avoid Common Google Ads Mistakes?

Google Ads mistakes can significantly hinder campaign performance. With billions of users worldwide, businesses must...

12 December, 2023 - 11:32
Designing Websites with SEO Standards: Boost Your Orders

Designing websites is crucial for a brand’s online success. A well-optimized website can help a...

17 November, 2023 - 11:10
What Is an Advertising Agency? Why You Need One?

When people hear about advertising agency, many are uncertain about how these agencies operate. How...

13 October, 2023 - 16:57
Smartcom – Vietnam’s Leading Media Advertising Agency

Smartcom – Vietnam’s Premier Media Advertising Agency, offering innovative and effective advertising solutions to boost...

8 October, 2023 - 00:05
Smartcom: Leading Google Ads Agency in Vietnam

Smartcom is the premier Google advertising company in Vietnam, specializing in delivering high-quality and effective...

21 June, 2023 - 00:57
Celebrities in Advertising: Are They Overused?

Celebrities in Advertising can be an expensive option for brands, but its popularity continues to...

11 May, 2023 - 21:14
Will TV Advertising Be “Usurped”?

TV advertising is no longer strange when it was formed and popularized a long time...

27 April, 2023 - 02:23
Meta’s Billion Dollar Loss: Metaverse Lessons for Brands

2022 is considered the year of Metaverse when a series of brands have spent huge...