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22 August, 2025 - 10:43
Discover 4 advertising trends shaping consumer behaviour 2025
In today’s advertising world, focusing only on the product is no longer enough to make a lasting impression. Consumers are drawn to brands that reflect emotional value, aesthetic taste, and a lifestyle they connect with. At Smartcom, we believe that embracing new advertising trends is the key for brands not just to stand out — but to...
1 August, 2025 - 08:50
Marketing Trends in 2025 – What Businesses Must Do
1. Marketing trends in the cosmetics industry a. Products must be visually appealing, from design and naming to fragrance The use of gustatory language in marketing strategies has become an effective tool to stimulate multiple senses: visual appeal through vibrant colors, olfactory stimulation with enticing scents, and imaginative engagement through creative product names. This approach transforms cosmetics...
8 July, 2025 - 09:39
The Shake Express puts BOLD84 on Vietnam’s Coffee scene
BOLD84, a newly launched canned coffee brand, debuts with its campaign “The Shake Express”, transforming the bumps and jolts of Vietnam’s streets into a unique way of “brewing” coffee, delivering an authentic, urban-flavored experience. Discover with Smartcom the deeper story behind “The Shake Express” – a bold move that connects BOLD84 with the energetic rhythm of urban...
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Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.
22 August, 2025 - 10:43
Discover 4 advertising trends shaping consumer behaviour 2025
In today’s advertising world, focusing only on the product is no longer enough to make...
1 August, 2025 - 08:50
Marketing Trends in 2025 – What Businesses Must Do
1. Marketing trends in the cosmetics industry a. Products must be visually appealing, from design...
8 July, 2025 - 09:39
The Shake Express puts BOLD84 on Vietnam’s Coffee scene
BOLD84, a newly launched canned coffee brand, debuts with its campaign “The Shake Express”, transforming...
30 June, 2025 - 07:43
Graphic Design Trends: What Brands Need to Know in 2025
If you’ve ever stared at a blank Canva page wondering why your visuals look “fine”...
30 June, 2025 - 04:08
KOL Marketing: What Businesses Get Wrong and How to Get It Right
You’ve probably seen it-brands throwing big money at influencers, expecting instant sales, viral engagement, or...
23 June, 2025 - 04:23
Social Media Marketing Trends That Actually Matter in 2025
By now, most marketers have seen the same headlines year after year: “Top 10 Social...
23 June, 2025 - 03:36
Facebook Ads That Actually Work for Businesses
Over the past decade, Facebook Ads has completely reshaped how businesses reach their customers. From...
20 June, 2025 - 08:16
Digital Advertising Agency: What It Really Does and Why It Matters
Picture this: you’re running a small to medium-sized business. Your products are solid, your customer...
20 June, 2025 - 07:33
Are Google Ads Services Still Worth It?
When was the last time you clicked on a Google ad and did it lead...