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5 January, 2026 - 03:49
TikTok Ads – An Effective Growth Strategy for Businesses

Have you ever asked yourself why short-form videos can suddenly help a small business attract customers every single day? A few years ago, many small and medium-sized companies believed TikTok was merely an entertainment platform for younger audiences. However, if you take a closer look, you’ll notice that TikTok’s loyal user base and average watch time have...

31 December, 2025 - 03:23
Top 5 Most Popular POSM Types for Effective Marketing Strategies

POSM (Point of Sale Materials) is an indispensable marketing tool at the point of sale, helping brands attract customers, communicate key messages, and enhance brand experience. This article introduces the five most common types of POSM and highlights notable campaigns in 2025, offering practical insights to help marketers optimize retail marketing strategies. I. What Is POSM? POSM...

26 December, 2025 - 03:09
SEO service at Smartcom: A Comprehensive SEO Strategy for Businesses 2025

In the digital era, SEO service is not only about achieving top rankings on Google but also about building a sustainable foundation for long-term customer acquisition and revenue growth. Smartcom’s SEO service delivers a comprehensive, structured, and safe SEO strategy—focused on sustainable development, enhanced user experience, and increased brand value across search platforms. I. What is SEO?...

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Updating hot news about the marketing industry.

Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

6 January, 2023 - 03:08
Top B2C Marketing Trends for Brand Growth

51% of B2C marketers plan to increase budgets, prioritizing short-form video, influencer marketing trends, and...

2 November, 2022 - 03:50
B2B social media strategies thrive with 83% marketer adoption

B2B social media advertising grows as 83% of marketers adopt it in 2022. LinkedIn leads...

2 November, 2022 - 03:43
Video marketing tops trends with 26% In-House skills boost

Video marketing leads 2022 trends with 26% of marketers boosting in-house skills. Social media and...

31 October, 2022 - 23:27
4 Advertising Trends Dominating Summer: From Metaverse to Audio 

Summer is heating up, and so are the advertising trends shaping the industry. From navigating...