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8 January, 2026 - 04:52
Smartcom Agency – Overview of Smartcom’s Social Media Ecosystem

As digital communication continues to evolve, building a cohesive social media ecosystem has become a crucial part of any brand strategy. Smartcom Agency has developed a multi-platform social media ecosystem, including Facebook, TikTok, YouTube, LinkedIn, and other platforms, to share marketing knowledge, practical insights, and content–communication solutions that help businesses and individuals enhance their digital presence and...

5 January, 2026 - 03:49
TikTok Ads – An Effective Growth Strategy for Businesses

Have you ever asked yourself why short-form videos can suddenly help a small business attract customers every single day? A few years ago, many small and medium-sized companies believed TikTok was merely an entertainment platform for younger audiences. However, if you take a closer look, you’ll notice that TikTok’s loyal user base and average watch time have...

31 December, 2025 - 03:23
Top 5 Most Popular POSM Types for Effective Marketing Strategies

POSM (Point of Sale Materials) is an indispensable marketing tool at the point of sale, helping brands attract customers, communicate key messages, and enhance brand experience. This article introduces the five most common types of POSM and highlights notable campaigns in 2025, offering practical insights to help marketers optimize retail marketing strategies. I. What Is POSM? POSM...

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Updating hot news about the marketing industry.

Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.

8 July, 2025 - 09:39
The Shake Express puts BOLD84 on Vietnam’s Coffee scene

BOLD84, a newly launched canned coffee brand, debuts with its campaign “The Shake Express”, transforming...

30 June, 2025 - 07:43
Graphic Design Trends: What Brands Need to Know in 2025

If you’ve ever stared at a blank Canva page wondering why your visuals look “fine”...

30 June, 2025 - 04:08
KOL Marketing: What Businesses Get Wrong and How to Get It Right

You’ve probably seen it-brands throwing big money at influencers, expecting instant sales, viral engagement, or...

23 June, 2025 - 04:23
Social Media Marketing Trends That Actually Matter in 2025

By now, most marketers have seen the same headlines year after year: “Top 10 Social...

23 June, 2025 - 03:36
Facebook Ads That Actually Work for Businesses

Over the past decade, Facebook Ads has completely reshaped how businesses reach their customers. From...

20 June, 2025 - 08:16
Digital Advertising Agency: What It Really Does and Why It Matters

Picture this: you’re running a small to medium-sized business. Your products are solid, your customer...

20 June, 2025 - 07:33
Are Google Ads Services Still Worth It?

When was the last time you clicked on a Google ads, and did it lead...

20 June, 2025 - 04:36
How to Build a Google Ads Strategy That Drives Growth

Imagine this: your business has a great product, a decent website, and you’ve run a...

2 April, 2024 - 15:01
Top 5 Reasons Should Choose Short Videos For Media Booking

Short-form video is dominating the media landscape. Major corporations increasingly incorporate platforms like TikTok, Instagram...