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Numerous large corporations have chosen the short videos for their media booking campaigns in 2024. With a vast user base, short videos such as YouTube Shorts, Instagram Reels, and TikTok have experienced rapid growth. Figures show that there are currently more than 1 billion active users on TikTok per month,
Google Ads mistakes can significantly hinder campaign performance. With billions of users worldwide, businesses must optimize their strategies to maximize Google Ads’ potential. Avoiding common mistakes when setting up ads ensures better results and more effective targeting. This article highlights key Google Ads mistakes to steer clear of for better
Designing websites is crucial for a brand’s online success. A well-optimized website can help a business stand out in a competitive field and achieve higher Google rankings. It attracts and engages visitors with intuitive navigation, appealing layout, and responsive design across devices. Attention to detail in design elements like color,
When people hear about advertising agency, many are uncertain about how these agencies operate. How does it all work? This article will provide an overview of advertising agency and explore the advantages of partnering with one for your advertising campaigns. Let’s dive into the world of advertising with Smartcom. 1.What Is
Smartcom – Vietnam’s Premier Media Advertising Agency, offering innovative and effective advertising solutions to boost your brand’s value and connect with your audience. Let Smartcom assist you in developing effective advertising strategies and elevating your brand’s worth. Contact us today for a consultation and a personalized service quote. We are
Smartcom is the premier Google advertising company in Vietnam, specializing in delivering high-quality and effective advertising services. In the realm of advertising on the Google Ads platform, we offer innovative solutions that assist companies in identifying their ideal target market and achieving success. Let Smartcom, a top Google Ads agency,
Celebrities in Advertising can be an expensive option for brands, but its popularity continues to grow. This raises the question: can brands recover their investment through this form of promotion? A prime example is the Korean boy band BTS, which has become the face of numerous brands in recent years.
TV advertising is no longer strange when it has formed and popularized a long time ago. So in the future, will the strong development of advertising on mobile technology platforms “usurp” advertising on traditional television? Explore the article below! Where will traditional TV advertising go? Television is gradually falling in
Social media is evolving rapidly, making it essential for businesses to stay ahead of the trends. Smartcom has analyzed the latest industry data to help marketers identify the most influential social media platforms in 2023. Let’s explore the key platforms and trends shaping the digital marketing landscape this year. Instagram – The Best Platform for
The journalism, media, and technology industries are undergoing rapid transformations, driven by digital advancements and shifting consumer behaviors. Smartcom highlights the major trends that will shape 2023, from the decline of print media to the rise of streaming and AI-driven content distribution. The Decline of Print and the Shift to Digital The increasing cost of
Few marketing trends last forever. In reality, they come and go at rapid speed — and marketing agency must adapt. Because marketing is always evolving, your marketing playbook should, too. But if your strategy looks the same as years prior, it’s time to do some housekeeping. Here, we’ll cover five marketing trends that are losing
AI tools are going to have a much bigger influence over many aspects of online communication in 2023, in good ways and bad. And while everyone’s excited to check out what they might look like in various art styles, and how generative systems can reduce their content creation workload, it is worth noting the various
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In 2023, 51% of B2C marketers plan to increase budgets, prioritizing short-form video, influencer marketing trends, and audio content to drive brand awareness and revenue growth. Short-Form Video Becomes a Top Priority for B2C Marketers Short-form video continues to dominate as a key marketing strategy for B2C brands in 2023. Platforms like TikTok, Instagram Reels,
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B2B social media advertising grows as 83% of marketers adopt it in 2022. LinkedIn leads with 96% usage, driving engagement with decision-makers. B2B social media advertising gains traction in 2022 Social media advertising is no longer just for consumer brands—B2B companies are increasingly leveraging it to connect with decision-makers. Recent research highlights that 83% of
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Video marketing leads 2022 trends with 26% of marketers boosting in-house skills. Social media and personalization reshape brand engagement. Video marketing takes center stage in 2022 strategies Video marketing is becoming a vital part of 2022 strategies. The 2022 State of In-Housing Report shows 26% of marketers are building in-house online video skillsets to meet
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Summer is heating up, and so are the advertising trends shaping the industry. From navigating a cookieless future to tapping into immersive gaming experiences, the advertising landscape is buzzing with innovation and opportunity. Let’s dive into what’s driving the future of advertising and how brands can stay ahead of the curve. 1. Metaverse advertising: a
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