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4 October, 2025 - 09:53
Marketing trends Q4/2025 – Out – of – home Advertising takes spotlight
Q4/2025 marks a spectacular resurgence of out-of-home (OOH) advertising within the broader landscape of modern marketing trends. As consumers become increasingly “immune” to digital ads, brands are rapidly adapting and leveraging the power of DOOH (Digital Out-of-Home) to launch impactful, emotionally resonant, and highly effective campaigns. So, what’s making OOH the focal point of today’s marketing trends?...
1 October, 2025 - 03:20
Brand Repositioning 2025: What Businesses Must Do TO SUCCEED?
Brand repositioning is not just about changing a logo or slogan – it is a critical strategic move in today’s fast-evolving business landscape. In this article, we’ll explore what brand repositioning truly means, when it should be implemented, and valuable lessons from both successful and failed repositioning campaigns across the globe and in Vietnam. 1. What is...
18 September, 2025 - 02:52
Social Media Marketing 2025: Trends & Challenges
Q3/2025 marks a significant shift in the landscape of social media marketing, driven by the rise of short-form videos, meme marketing, and viral patriotic campaigns. While these trends present exciting new opportunities, they also pose considerable challenges for businesses trying to keep pace. Join Smartcom as we explore the full picture and discover strategic solutions to thrive in...
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Read the latest updates, marketing trends, case studies, and industry insights from Smartcom’s experts in digital, media, and creative.
23 June, 2025 - 03:36
Facebook Ads That Actually Work for Businesses
Over the past decade, Facebook Ads has completely reshaped how businesses reach their customers. From...
20 June, 2025 - 08:16
Digital Advertising Agency: What It Really Does and Why It Matters
Picture this: you’re running a small to medium-sized business. Your products are solid, your customer...
20 June, 2025 - 07:33
Are Google Ads Services Still Worth It?
When was the last time you clicked on a Google ad and did it lead...
20 June, 2025 - 04:36
How to Build a Google Ads Strategy That Drives Growth
Imagine this: your business has a great product, a decent website, and you’ve run a...
2 April, 2024 - 15:01
Top 5 Reasons Should Choose Short Videos For Media Booking
Short-form video is dominating the media landscape. Major corporations increasingly incorporate platforms like TikTok, Instagram...
12 January, 2024 - 16:19
How to Avoid Common Google Ads Mistakes?
Google Ads mistakes can significantly hinder campaign performance. With billions of users worldwide, businesses must...
12 December, 2023 - 11:32
Designing Websites with SEO Standards: Boost Your Orders
Designing websites is crucial for a brand’s online success. A well-optimized website can help a...
17 November, 2023 - 11:10
What Is an Advertising Agency? Why You Need One?
When people hear about advertising agency, many are uncertain about how these agencies operate. How...
13 October, 2023 - 16:57
Smartcom – Vietnam’s Leading Media Advertising Agency
Smartcom – Vietnam’s Premier Media Advertising Agency, offering innovative and effective advertising solutions to boost...